Jadi develops strategic positioning, branding and worldwide marketing launch to include identity, advertising, public relations, media duties and social media for National Geographic Animal Jam.
As one of Jadi’s most successful launches, National Geographic Animal Jam has recently announced over 10 million registered players worldwide. Animal Jam is a place for kids to unleash their imaginations as they journey through the many lands of Jamaa to uncover the secrets of this
constantly changing world.
With a strong emphasis on the natural and scientific world, self-expression, and fun, this free-to-play online game has grown exponentially, proving that the right mix of fun and educational content resonates with the under-13 year old global market.
“I have worked with Jadi on a major global effort for NatGeo across development, pre-launch, launch and scaling and they are absolute tops.” It’s rare to find a group that can create highly insightful strategic plans…” Paul Levine, EVP, Head of Corporate Strategy and Development National Geographic